Over the past 18 months, we have had several new clients who have decided to launch a new business, with the Covid-19 pandemic and everything that came along with it pushing them to take the plunge in an industry they have always been passionate about. We have also had several clients come to us with existing businesses but who, because the world was forced to become more digital in every way, decided that they needed to up their online presence to stay relevant.
When entering a new career path, business venture or industry, many people know a lot about their specific field, but struggle to know about the best marketing strategy for them and their business. We have helped and advised our clients, giving them open and honest advice about the best marketing for them as there is no one size fits all for marketing.
The main areas that we have been helping our clients with have been:
Websites - Designing and building cost effective, dynamic websites that perform well across all search engines and devices with SEO, security, news updates, shopping and booking functions and more.
Brand Strategy - Giving open and honest advice and bespoke plans for businesses who are looking to either rebrand or take the brand that they have been working on make it more refined and distinctive.
Social Media - Creating content and management of posting and interacting with other accounts and customers to build following and brand awareness.
Newsletters - Writing and posting relevant news pieces for clients in a variety of industries, keeping their websites and social media up to date.
PR - Press releases for both companies and for personal / individual profile-raising purposes.
At Pinch of Salts, we are a small, boutique marketing agency and we pride ourselves on giving honest and open marketing advice. We offer free, no-obligation 30-minute consultations to discuss your marketing needs and offer our advice.
For more information about our bespoke marketing services or to arrange a consultation with our team, please contact us at enquiries@pinchofsalts.com.
Follow us on twitter @pinchofsalts and Linkedin @Pinch of Salts.
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